Operator track
Buy Right the First Time
Roughly 60 percent of small businesses regret a software purchase they made in the last 18 months, and they mostly blame the implementation, not the product. That is the most expensive mistake on this list, so I give you a way to avoid it. You learn to test a tool against your own workflow before you pay, to recognize enterprise software that is 90 percent right and 100 percent priced, and to run the demo instead of letting the demo run you.
What you will be able to do
- Evaluating a tool against your real workflow before you hand over a card
- Spotting enterprise bloat and the features you will never once use
- Per-seat pricing traps and the multi-year contracts worth walking away from
- Running a vendor demo on your terms, with the questions they hope you skip
- 01The regret is about implementation, not the product
Roughly 60 percent of software purchases get regretted, and the reason is not the one you would guess.
About 4 min
- 02Test it against your own week, before you pay
The workflow rehearsal that separates a tool that fits from a tool that demos well.
About 3 min
- 03Bloat, per seat, and the contract
The three ways the price on the page turns into a different number by year two.
About 4 min
- 04Run the demo instead of letting it run you
The questions vendors hope you skip, and how to end a demo with a decision instead of a follow-up.
About 4 min