Intermediate practitioner
Answer Engine Optimization (AEO)
IntermediateModule 194 reps, about 15 min total
Search is shifting from links to answers, and being the source an AI cites is the new front page. I cover answer engine optimization: how to get found and quoted by AI answer engines in an agent-first web. This is the SEO conversation most people have not caught up to yet.
What you will be able to do
- How AI answer engines pick and cite sources
- Structuring content so it gets surfaced in answers
- Where AEO overlaps with and departs from classic SEO
- A practical checklist to make your content answerable
- 01Being the source, not the link
What actually changed about getting found, stated without the agency hype.
About 4 min
- 02How answers get assembled
The mechanism underneath, at the level that stays true when the models change.
About 4 min
- 03Where AEO and SEO part ways
The overlaps worth keeping and the three places the old playbook actively backfires.
About 3 min
- 04The checklist and the honest caveat
A practical audit you can run on any page, plus what nobody actually knows yet.
About 4 min